About the Giraffe

OUR MISSION is to provide quality nutritional snack foods that actually taste great.  In doing so, we use only the purest organic ingredients that are nutrient dense and minimally processed. We make foods that we believe will both satisfy your hunger without detracting from the quality of your life.  We want you to EAT WELL and LIVE WELL!


LAUGHING GIRAFFE ORGANICS is a family run business that is owned by the Gilmour family, who live in the San Francisco Bay Area. They entered the health food business out of a desire to learn about healthy eating and how it might improve their own wellbeing.

LAUGHING GIRAFFE ORGANICS was originally founded in 2006 by Justin Baumgartner, who remains the Chief Chef and General Manager of our production facility in Phoenix, AZ.   Justin learned his craft primarily from working as a chef in vegan restaurants in New York, NY.  He started the business in his home in Phoenix and soon attracted venture funding from Whole Foods Markets, and with its help, was able to develop national distribution.



25 thoughts on “About the Giraffe

  1. Hello. I just wanted to thank you so much for liking my recipe blog, The Grecian New Orleanian. Wishing you a blessed day, with an abundance of wonderful people in your life, and much prosperity. 🙂


  2. Thank you for the like and the follow, I’m following you now too. Also will check out your website…those snackaroons sound amazing!


  3. Thank you for the follow on my blog. It is a mishmash, but I have fun. These snackaroons look a-mazing! Always good to find another organce, healthy and….family owned business! Is there a pineapple coconut version?


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